- The preeminent design and lifestyle show opens its doors to local and international buyers
Manila FAME, the country’s premiere sourcing destination for home, lifestyle and design products is slated to open today, April 25 at the World Trade Center Metro Manila in Pasay City and will run until Saturday, April 27, 2019.
Organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI), the three-day event will champion Filipino ingenuity as it highlights globally competitive products from more than 300 exhibitors. Industries featured are furniture and furnishings, home accents, gift items, festive season décor, fashion accessories and wearables, handwoven and converted items, interior and architectural components, and visual arts.
The exhibitors this edition are a diverse mix of industry veterans and upcoming, aspiring enterprises. There will also be 36 foreign exhibitors in this edition coming from Southeast Asia (Indonesia, Cambodia, Timor Leste), China and India.
The show is expecting thousands of local and international trade buyers as over 900 buyers already signified their attendance. This presents an increase of 27% from last year’s buyer count, with the pre-registration rate normally accounting for just 30% of the actual buyer attendance. More are anticipated to come at the actual trade fair with the United States, Japan, Australia, United Arab Emirates, and France as the top visiting countries this edition.
What’s Fresh at the Manila FAME April 2019 edition
For the first time, the Manila FAME tapped some of the country’s rising online fashion entrepreneurs and designers to showcase the latest trends in both couture and ready-to-wear (RTW) fashion. The show gathered 22 online businesses in the Fashion E-Tailer special setting not only to entice the young and tech-savvy fashion enthusiasts but to level up its online promotion initiative.
Heritage Reimagined takes centerstage this April
To commemorate over 30 years of cultural inheritance and to prepare the groundwork for the 70th staging this October, the trade show took on a nostalgic theme this April. Manila FAME will present the most iconic and forward-looking pieces from the past and infuse them with the vision of the new to create an exciting collection that honors a legacy of design excellence.
“We looked at the best products from the past and gave it a modern flair through our new breed of designers that were very keen to help us this edition,” said CITEM Executive Director Pauline Suaco-Juan.
To follow through with this endeavor, CITEM invited design, fashion, editorial and entrepreneurial luminaries within the creative community to sit as consultants and product developers for the Design Commune. The team is expected to lend a fresh perspective to Manila FAME.
The Design Commune special setting is now on its fourth run in Manila FAME. Leading the thematic showcase of ‘Heritage Reimagined’ is creative director Vince Uy. For this April, it will feature products from 115 Philippine brands and manufacturers that have undergone product development and curation to meet the aesthetics and demands of the international market.
The product development designers who are involved in this edition are Stanley Ruiz for home and lighting; Nix Alañon for furniture and lighting; André Chang for fashion; and PJ Arañador and Maco Custodio for the home and fashion sectors of the Artisans Village.
These designers have established formidable names in the design and lifestyle sectors and now they are giving back to their community by helping MSMEs go further in the international market.
Manila FAME, a signature event of the Center for International Trade Expositions and Missions, is one of the longest running trade shows in the Asia Pacific and is the only trade event in the Philippines approved by Union des Foires Internationales (UFI), the Global Association of the Exhibition Industry. Held biannually every April and October, the Manila FAME covers the home, holiday and fashion sectors.
- DTI-CITEM appoints Vince Uy as the new Creative Director for its upcoming signature event, Manila FAME
MANILA, Philippines – Multihyphenate style savant Vince Uy is certainly no stranger when it comes to blending different fashion elements and color palettes and turning them into a cohesive eye-catching look. He is known for being a master of the color story and has worked alongside high caliber brands and the country’s A-list celebrities.
Aside from being a fashion stylist, he is also a recognized social media & design influencer, entrepreneur, content creator, former Uniqlo brand ambassador and, to round things off, the former executive creative director for Summit Media and Preview Magazine. This impressive roster of titles has made him particularly qualified for his new role as the Creative Director for the 69th edition of Manila FAME on April 25-27, 2019.
The theme for this upcoming edition is “Heritage Reimagined” which presents the unique task of reviving iconic design elements and reintroducing them through a fresh and modern perspective. Not one to shy away from a challenge, Uy leads the efforts to highlight the Philippines’ classic and traditional design sensibilities and reintroduce them with a 21st century filter.
“We were all inspired by different perspectives and different points of view,” Uy said. “What’s good to know is that we have a treasure trove of really good design.”
Joining him on this endeavor is a diverse team of Product Development Designers from the country’s top talents. This includes industrial designer Stanley Ruiz, interior designer Nix Alañon, fashion editor and brand consultant André Chang, lifestyle and industrial designer PJ Arañador and shoe and accessories designer Maco Custodio.
“When we were brainstorming and talking about which directions to take this year, we were all in unison and in agreement that we wanted to play with color,” explained Uy on how he and his team approached this year’s theme.
In line with the new direction, updated visuals were needed to properly represent the legacy of Manila FAME and the rich heritage of Filipino design.
“We wanted to communicate new ways of creating insights, whether it’s inspired by textile or geometric shapes,” said Uy when talking about the weave inspiration that he used in coming up with the new logo for Manila FAME.
Guided by this interpretation, Uy’s team of designers utilized a more minimalist and modernist approach towards Manila FAME’s product development initiative in collaboration with exhibitors from the country’s up and coming fashion and design brands. Visitors can find these collaborative pieces curated by Uy at the trade show’s following areas: Design Commune, Artisans Village and the Fashion E-Tailers Special Setting.
See Vince Uy’s vibrant vision brought to life on April 25-27, 2019, at the World Trade Center Metro Manila, Pasay City, Philippines.
Manila FAME is the Philippines’ premier design and lifestyle event organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI).
For more information about the show, visit www.manilafame.com
Manila, Philippines – As the country’s premier design and lifestyle event, Manila FAME is set to open its doors once again to thousands of international and local buyers on 25-27 April at the World Trade Center Metro Manila, Pasay City.
The Department of Trade and Industry, through the Center for International Trade Expositions and Missions (DTI-CITEM), hosted an exclusive media preview at the Artellano 11 to give a sneak peek of the 69th edition of Manila FAME.
According to DTI-CITEM Executive Director Pauline Suaco-Juan, this April edition will have ‘Heritage Reimagined’ as its theme featuring iconic and forward-looking collections under Manila FAME from its over 30 years run as it showcases more than 300 home and lifestyle brands.
“The recent nostalgia over past trends and the revival or reinvention of iconic design pieces are going back in style,” she noted. “It is through this resurgence of design sensibilities that we will redefine and showcase our heritage of Philippine design. Our goal is to highlight the most iconic styles and elements of past products and reintroduce them through modern interpretations.”
Manila FAME has positioned itself as the country’s best venue to discover Filipino design talents, raw materials, craftsmanship and service, and as a trade fair where buyers and visitors can experience the trademark hospitality of Filipinos.
Suaco-Juan said this April edition furthers the government’s mission to support local companies in introducing their products to the international market and effectively promote the Philippines as a premier sourcing destination for furniture, home and holiday décor, fashion, health and wellness and food as gifts sectors.
“This media preview is just a teaser of the exciting showcase and export products from more than 300 exhibitors this edition,” she said. “Join us as we take a look back at the cultural and design foundations that built and paved the way for our artists today and celebrate a legacy of Filipino design excellence.”
As seen from the media preview, here are five things that visitors and buyers should look forward to in the event:
In a bid to continually up its game, CITEM called on design, fashion, editorial and entrepreneurial forces within the creative community to sit as consultants for design commune this edition. Most of them are very new to this role therefore offering a fresh perspective to Manila FAME.
Leading the thematic showcase of ‘Heritage Reimagined’ is creative director Vince Uy under the Design Commune special setting in its fourth run in Manila FAME. For this April, it will feature products from 115 Philippine brands and manufacturers that have undergone product development and curation to meet the aesthetics and demands of the international market.
Product development designers who were involved in this edition were Stanley Ruiz for home and lighting; Nix Alañon for furniture and lighting; André Chang for fashion; and PJ Arañador and Maco Custodio for the home and fashion sectors of the Artisans Village.
These luminaries already made a mark in the design and lifestyle sector and now they are using their talents to help MSMEs go further in the international market.
Following the launch of Touchpoint last year, Manila FAME levels up its online promotion initiative with the introduction of Fashion E-Tailer special setting.
This edition will feature some of the country’s rising online fashion entrepreneurs and designer commercial brands showcasing the latest trends in both couture and ready-to-wear (RTW) fashion. Young and tech-savvy fashion enthusiasts are set to be enamored by a collection of this season’s trendiest styles.
The online fashion brands to watch out for in the upcoming Manila FAME are; Nomadic Tendencies, Quiddity Leather Goods, AVA Online Group Inc., HaloHalo, Simple Sentiments PH, Baú l, Factory, Stride Collective, Toqa Fashion Studio, Tropik Beatnik, Viajecito, Annie and Lori, Anika, Randolf, Basic Movement, Coral Swimwear, Neon Island, Proudrace, and R-U-A.
The CREATE Lab is an exciting new feature designed to inspire and motivate creatives. From creating a personal logo, using stop-motion, to creative business processes, there is a lot of valuable things to learn from the CREATE Lab. It aims to provide participants with a sneak peek into the rich creative experience and networking opportunities that the next edition of CREATE Philippines will offer.
Great Women Project
The Gender Responsive Economic Actions for the Transformation of Women (GREAT Women Project) will feature arts and crafts from women entrepreneurs that have undergone product development workshops to enhance their business management competencies, skills, or innovate existing products and expand markets through Manila FAME.
Manufacturers from Antique, Marawi and Zamboanga and Albay will be presented this edition. Manila FAME’s Artisans Village will showcase products that highlight each province’s distinctive raw materials and production techniques. Live demonstrations of how these materials are crafted and fashioned into end products will also further elevate the event.
Manila FAME is one of the longest-running trade shows in the Asia-Pacific region and is the only trade event in the Philippines approved by the Union des Foires Internationales (UFI), the Global Association of the Exhibition Industry. The event is held bi-annually every April and October.
Learn more about Manila FAME on manilafame.com/. To receive show updates, follow Manila FAME on Facebook, Twitter and Instagram.
Design trends have always been ambivalent in nature, remaining unusually predictable and uncertain with every shift. As easily as they come, a trend emerges and seeps its way across the design branches effectively dictating the product selection and overall demand in the market.
Designer Tony Gonzales
Manila FAME, the country’s premier lifestyle and design event, has been witness to countless trends that has grazed the lifestyle and design industry. For its 66th edition on Oct. 20 – 22, the three-day trade event will explore product marketability and trends in its special setting, Design Commune, under the direction of internationally renowned designer Tony Gonzales.
Design Commune will feature items from more than 60 Micro, Small, and Medium Enterprises (MSME) across the country and will center around four market-oriented themes based on mainstream trends: Greens, Blues & Whites, Ethnic Nomad, and Naturals.
“The Green has been coming strong for the last two or three years. Back then, it was influenced by people’s desire to cook. They become weekend chefs and everybody just loved to cook,” Gonzales explained.
“This time, the trend has shifted to gardening. Buildings have greenhouses on their rooftops, people grow herbs, cactuses, and succulents in their houses. We created a variety of pots to cater to this, anything for the garden that can also be used as a home décor.”
Gonzales comments that Naturals and Blues & Whites have long been mainstream influencers. Natural tones saw a rise in the fashion and lifestyle industry for its simplicity and versatility, while the Blues & Whites had been a constant driver of color choices for home décor, personal products, and gifts.
Meanwhile, Ethnic Nomad takes inspiration from one of the biggest macro trends of recent, travelling. As young adults have adapted the need to travel, they gravitated from the consumerism-filled lifestyle. This movement was then followed by fashion houses who continued to look to the organic beauty of the earth the vast cultures it holds.
“We’ve created a theme that takes inspiration from different ethnic cultures and colors without actively showing a particular country. It’s a mixture of ethnic influences. There’s a bit from South America and of course, from our very own Igorot and Tagbanwa,” said Gonzales.
Gonzales worked with a number of designers to support the product development stage of the companies. Tes Pasola, Detlef Klatt, Stanley Ruiz, Wataru Sakuma, Conrad de Leon, Leo Saño, and Reine Shih were among the Filipino designers who took part in Design Commune.
Products from A. Garcia Crafts, Asia Ceramics, Celestial Arts, Inc., Finali Furniture and Home Accessories, Kit Silver, Nature’s Legacy Eximport, and Prado Filipino Artisans among others will be featured in the boutique-style setting from October 20 – 22 at the World Trade Center Metro Manila.
“We didn’t design for ourselves as artists or designers. We designed for the companies as our way to support their livelihood,” Gonzales said.
The Center for International Trade expositions and Missions (CITEM), the export promotions arm of the Department of Trade and Industry (DTI) is the proud organizer of the Manila FAME – the second longest-running trade show in the Asia-Pacific, and the only trade event in the Philippines approved by Union des Foires Internationales, a Paris-based association of trade fair organizers founded 90 years ago in Italy.
Manila FAME is a bi-annual business sourcing platform of export ready and finely crafted furniture and home furnishings, holiday gifts and décor, and fashion accessories. It showcases the best of Philippine design and craftsmanship. For more information, please visit http://www.manilafame.com/
ANTONIO ‘BUDJI’ LAYUG is a globally acclaimed designer whose works can be seen in shops in Thailand, Malaysia and United States. He is a co-owner of BUDJI+ROYAL Architecture+Design firm, and founding member of Movement 8, a group that made Filipino design shine in the global market in 1999.
Layug’s devotion to modern craftsmanship gave him success in utilizing bamboo for his designs. He is the first Filipino designer featured in Bloomingdale’s magazine for his Giant Bamboo furniture collection.
For more than three decades, the veteran designer has developed a holistic approach in combining innovative eclectic techniques and indigenous organic materials to build contemporary furniture with superior quality in form and function.
Layug will be the overall creative director of the 64th Manila FAME. He will also showcase his modern uptake of the “Philippine Chair” from 1900s in the ‘Icon: Peacock Chair Redux’ special setting exhibit.
NELSON SEPULVEDA is a world-renowned Chilean stylist, scenographer, and designer. For more than 20 years, he has served as a creative director for Studio Edelkoort Etc, an international trend consulting company based in Paris, France.
Sepulveda began his career as a make-up artist and consultant for major cosmetic brands. Later on, he was named art director of Bloom magazine, a trend revue about nature, flowers, and plants, and the way they impact design.
Since then he built several collections for design brands–Ay Illuminate, ABC Pottery, Cinq Étoiles–in different parts of the world. Subsequently, he has been traveling in Morocco, Egypt, Tunisia, and several Asian countries to help artisans gain deeper understanding in crafting works that reflect their inner soul.
For the October edition of Manila FAME, Sepulveda will help develop designs for Philippine handcrafted baskets using natural materials in the ‘New Generation Weaves, Basketwork, and Related Wares’ exhibit.
STANLEY RUIZ is a multi-awarded international designer and the creative director of Estudio Ruiz Design Consultancy, a design studio he founded after working in Bali, Indonesia, and New York City.
Ruiz has been involved in seven editions of Manila FAME as a product specialist, assisting Philippine manufacturers in creating globally competitive and export-quality products.
This October, he is working with the Design Center of the Philippines (DCP) and nine local manufacturers to brighten up the 64th edition of Manila FAME through their ‘Lucent Objects’ exhibition. His special setting is the result of several months of experimentation with indigenous materials – such as corn husk, peanut shell, palm husk, pandan leaves, anabo fiber – and turning these materials into lighting objects.
WATARU SAKUMA is a Philippine-based, Japanese designer recognized for his intricate organic pulp art. He is currently the president of Masa Ecological Development, Inc. (Masaeco), a Cavite-based pro-people and pro-environment company known for its paper artistry.
A graduate of Memphis College of Art and at the New York Studio Program, Wataru already made a name in international exhibits held in the US, Taiwan, Germany, and Japan.
In his creations, Wataru uses even the most basic materials to craft functional yet artistic pieces for urban living. Evident in his work is his profound respect for nature and an innate ability to see the beauty inside discarded or overlooked materials.
For the 64th Manila FAME event, Wataru completes the creative ensemble with architectural firm Manosa & Company, Inc with the gamut of exquisite to practical décor pieces—all crafted from the many functional parts of the coconut tree.
REY LUCIANO SOLIVEN is a multi-awarded Filipino artist and educator with more than 20 years of expertise in industrial product and design consultancy for international and local trade fairs.
Soliven honed his artistic expertise and knowledge by having virtually traveled almost every region in the Philippines, where he gained insight on innovative local techniques, as well the lifestyle of local artisans. He also observed best practices in the international exhibits by working with clients in the US, and key European and Asian countries.
Having dedicated more than half of his life in arts and crafts, this 45-year-old artisan professes a deep commitment to developing the craftsmanship of fellow Filipino artisans. In the 60th Manila FAME, he curated exhibits to develop the craftsmanship of micro, small and medium enterprises (MSMEs) in the Philippines.
This coming October, Soliven will once again work with local craftsmen in the ‘Materia:Bamboo’ exhibit to showcase the practical use and innate flexibility of bamboo materials.