- DTI-CITEM partners with the SM Development Corporation to provide “FAME Lounges by SMDC” at the April edition of Manila FAME
MANILA, Philippines – One of the country’s top real estate developers joins the April 2019 edition of Manila FAME by co-presenting the “FAME Lounge by SMDC.”
The SM Development Corporation (SMDC) shows its support for the country’s premier design and lifestyle event by partnering with the Center for International Trade Expositions and Missions (CITEM) to create four specially designed business lounges for the 3-day event. These lounges shall serve as business convergence zones and provide exhibitors, buyers and guests a welcoming and comfortable area where they can take time off and unwind from the hustle and bustle of the trade show floor. Each lounge is equipped with an open bar and provides plush areas to relax in, attend to work emails and accommodate meetings with potential buyers.
The FAME Lounges by SMDC are strategically located around the Design Commune to mutually highlight Manila FAME’s central setting and showcase SMDC and its projects through the curated lounge décor and styling. These lounges are designed to offer a comfortable and stylish ambiance perfect for conducting business and networking activities.
“Manila FAME presents a creative fusion of style and function that truly represents the evolving sophistication of the SMDC brand,” says SMDC Senior Marketing Manager Chit Jimenez. “Our partnership with CITEM aims to promote and support SMDC’s high-class local products to showcase the world-class talent of our Filipino designers.”
Get a glimpse of SMDC’s urban living and lifestyle concepts when you visit the FAME Lounge by SMDC at the World Trade Center Metro Manila this 25-27 April 2019.
Manila FAME is the Philippines’ premier design and lifestyle event organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI).
To stay updated on event highlights, follow Manila FAME on Facebook, Twitter and Instagram or visit www.manilafame.com
Manila, Philippines — The freshest and most innovative products from the Philippines’ esteemed designers and artisans took centerstage once again at the 69th edition of Manila FAME, which runs from April 25 to 27 at the World Trade Center Metro Manila, Pasay City.
The recently held KATHA Awards puts a spotlight on sustainable products made by Philippine designers out of local indigenous materials for different sectors: furniture, lamps and lighting, home décor, fashion and seasonal décor.
“With plenty of talents across the country, the KATHA Awards gives distinction to fresh, original, and innovative designs that capture the spirit of Filipino creativity and ingenuity,” said CITEM Executive Director Pauline Suaco-Juan.
“This recognition inspires and encourage local companies to elevate the standards of Philippine design and craftsmanship, creating better export products through the skillful use and exploration of the country’s natural resources,” she added.
The country’s premier home and lifestyle event also gave an award for the company that has the best booth display and had a special citation for eco-design award to recognize innovative sustainable products.
According to Suaco-Juan, this edition’s Katha Award also allowed their judges as well as the buyers and visitors to pick a product through their Judges’ Pick Special Citation and People’s Choice Award.
Here are the winners of the KATHA Awards April 2019:
The Best Product Design winners were chosen based on their product’s overall aesthetics (20%), function (30%), materials innovation (15), and product innovation (35%). The best booth display award is given to the exhibit with the best concept (30%), use of space (35%) and visual appeal (35%) to maximize their presence in Manila FAME. The Special Citation for Eco-Design Award is conferred based on concept (25%), manufacturing processes (30%), fitness of purpose (15%) and impact/environment benefits (30%).
Most of the awards were chosen based on the selection of the judges while the People’s Choice Award was given to the exhibitor who collected the most number of votes from the Manila FAME App.
Katha Awards judges include Arch. Royce Nicdao (WTA Designs), Nix Alanon (Phoenix Home), Jen So Hu – See (Sohu Designs), Idr. Rossy yabut-Rojales (Heim Interiors), Arch. J. Anton Mendoza (J. Antonio Mendoza Design Consultants), Angel Guerrero (Adobo Magazine), Arch. Tobias Guggenheimer (Sofa Design Institute), Sky Gavin (WhenInManila), Lulu Tan-Gan (Tan-Gan), IDR. Ivy Almario (Atelier Almario) and esteemed fashion designers fashion designer Rajo Laurel and John Herrera.
Since its inception in 1990, the Katha Awards has stood as the hallmark of Philippine product design excellence and innovation. The special distinction is awarded to Manila FAME companies and designers whose products embody the innovative design and material manipulation.
Running from April 25 to 27, Manila FAME is the Philippines’ premier design and lifestyle event organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI).
For more information about the show, visit www.manilafame.com
Since its inception in 1990, the Manila FAME Katha Awards has stood as the hallmark of Philippine product design excellence and innovation. The special distinction is awarded to Manila FAME exhibitors whose products embody the innovative design and material manipulation.
KATHA Awards puts a spotlight on sustainable products made by Philippine designers and artisans out of local indigenous materials for different sectors: furniture, lamps and lighting, home décor, fashion and seasonal décor.
The Manila FAME was recently held last April 25 to 27 at the World Trade Center Metro Manila. It is the Philippines’ premier design and lifestyle event organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI).
- Manila FAME April 2019 supports women’s economic empowerment.
One of the best-kept secrets behind every product now displayed in the curated setting of the GREAT Women Project at Manila FAME is the story of a woman artisan. She can take on different roles: from an entrepreneur, a weaver, a knotter or even a sewer. But a woman’s touch is always an integral part of the process. She is always striving to create uniquely designed pieces that we can all be truly proud of as Filipinos.
GREAT Women Project 2 at Manila FAME April 2019
Manila FAME April 2019 once again champions Filipino ingenuity through the export-quality products now showcased at the World Trade Center Metro Manila. Part of the show is the Gender Responsive Economic Actions for the Transformation of Women (GREAT Women Project 2), a project funded by the Government of Canada and headed by the Philippine Commission on Women (PCW) that seeks to improve the economic empowerment of women micro entrepreneurs (WMEs) and their workers.
The project’s mission is to improve the competitiveness and sustainability of women’s micro enterprises and improve the enabling environment for women’s economic empowerment.
At present, the project is focusing on the wearables and homestyle industries that include fashion, gifts and home products. For this April’s Manila FAME, the GREAT Women Project 2 worked with fashion designer and milliner Mich Dulce to coach 20 women entrepreneurs and provide her insights on product design and development. These exciting products range from handmade fabrics, handwoven bags and intricately designed footwear to handcrafted fashion accessories and home décor.
GREAT Women Project 2 believes that with a growth mindset, women entrepreneurs could lead themselves to their own path of transformation to success and empowerment. The Project celebrates the capacities of women entrepreneurs and artisans from all over the country to make sustainable products that not only reflect their creativity but also show their strength and ability as women.
Manila FAME is slated on 25-27 April 2019 at the World Trade Center Metro Manila in Pasay City, Philippines. It is recognized as the country’s best avenue to discover Filipino design and craftsmanship.
Manila FAME is one of the longest-running trade shows in the Asia-Pacific region and is the only trade event in the country approved by the Union des Foires Internationales (UFI), the global association of the world’s leading trade show organizers and fairground owners, exhibition associations, and selected partners of the exhibition industry.
The Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI), organizes the Manila FAME as a signature event dedicated to Filipino design and craftsmanship.
Manila FAME is a launching pad for new Filipino export products and believes in the advocacy of helping talented Filipinos gain recognition in the global design industry.
Learn more about Manila FAME on www.manilafame.com. To receive show updates, follow Manila FAME on Facebook, Instagram and Twitter.
- The preeminent design and lifestyle show opens its doors to local and international buyers
Manila FAME, the country’s premiere sourcing destination for home, lifestyle and design products is slated to open today, April 25 at the World Trade Center Metro Manila in Pasay City and will run until Saturday, April 27, 2019.
Organized by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI), the three-day event will champion Filipino ingenuity as it highlights globally competitive products from more than 300 exhibitors. Industries featured are furniture and furnishings, home accents, gift items, festive season décor, fashion accessories and wearables, handwoven and converted items, interior and architectural components, and visual arts.
The exhibitors this edition are a diverse mix of industry veterans and upcoming, aspiring enterprises. There will also be 36 foreign exhibitors in this edition coming from Southeast Asia (Indonesia, Cambodia, Timor Leste), China and India.
The show is expecting thousands of local and international trade buyers as over 900 buyers already signified their attendance. This presents an increase of 27% from last year’s buyer count, with the pre-registration rate normally accounting for just 30% of the actual buyer attendance. More are anticipated to come at the actual trade fair with the United States, Japan, Australia, United Arab Emirates, and France as the top visiting countries this edition.
What’s Fresh at the Manila FAME April 2019 edition
For the first time, the Manila FAME tapped some of the country’s rising online fashion entrepreneurs and designers to showcase the latest trends in both couture and ready-to-wear (RTW) fashion. The show gathered 22 online businesses in the Fashion E-Tailer special setting not only to entice the young and tech-savvy fashion enthusiasts but to level up its online promotion initiative.
Heritage Reimagined takes centerstage this April
To commemorate over 30 years of cultural inheritance and to prepare the groundwork for the 70th staging this October, the trade show took on a nostalgic theme this April. Manila FAME will present the most iconic and forward-looking pieces from the past and infuse them with the vision of the new to create an exciting collection that honors a legacy of design excellence.
“We looked at the best products from the past and gave it a modern flair through our new breed of designers that were very keen to help us this edition,” said CITEM Executive Director Pauline Suaco-Juan.
To follow through with this endeavor, CITEM invited design, fashion, editorial and entrepreneurial luminaries within the creative community to sit as consultants and product developers for the Design Commune. The team is expected to lend a fresh perspective to Manila FAME.
The Design Commune special setting is now on its fourth run in Manila FAME. Leading the thematic showcase of ‘Heritage Reimagined’ is creative director Vince Uy. For this April, it will feature products from 115 Philippine brands and manufacturers that have undergone product development and curation to meet the aesthetics and demands of the international market.
The product development designers who are involved in this edition are Stanley Ruiz for home and lighting; Nix Alañon for furniture and lighting; André Chang for fashion; and PJ Arañador and Maco Custodio for the home and fashion sectors of the Artisans Village.
These designers have established formidable names in the design and lifestyle sectors and now they are giving back to their community by helping MSMEs go further in the international market.
Manila FAME, a signature event of the Center for International Trade Expositions and Missions, is one of the longest running trade shows in the Asia Pacific and is the only trade event in the Philippines approved by Union des Foires Internationales (UFI), the Global Association of the Exhibition Industry. Held biannually every April and October, the Manila FAME covers the home, holiday and fashion sectors.