JunkNot’s bangko made from reclaimed woods and repurposed plastic waste are featured in the 63rd Manila FAME: Boutique Edition.
With a brand name giving away a hint on what it is about, JunkNot! definitely proves that there are more things you can do to trash than just throwing them away.
At the recent Manila FAME, JunkNot! gained introduction to and contact with local and foreign buyers. “We asked the assistance of the local DTI offices in Laguna and Region IVA because we needed a venue to market our products. Manila FAME gave us the exposure we looked for,” Willie Garcia, the brand’s founder, comments. She added that their trade show experience was tremendously positive, with a good amount of inquiries from foreign trade buyers. In fact, the brand have sale negotiations with buyers from the United States, the Netherlands, Italy and the Middle East underway.
A small-scale brand hailing from Biñan, Laguna, JunkNot! promotes and produces eco-creative products through refashioned and repurposed waste materials. Garcia says, “JunkNot! is my little way to reverberate the belief that there is no such thing as waste, only resources that are out of place.” When the brand began in 2009, JunkNot! produced fashion accessories such as earrings, necklaces, bags, and purses made from woven foil wrappers and rolled papers.
Four years after, Garcia, who is an interior designer, decided to focus on home furnishing, wherein she applies her practice of green interiors.
These napkin rings made with braided strings out of junk food and foil wrappers are handmade by women in Laguna.
JunkNot’s upcycling method was borne from Garcia’s desire to address the plastic waste pollution in the country. Her first step was teaching communities about proper waste segregation. “Ninety percent of solid waste materials are recyclable, and we can profit from it,” Garcia cites. “We teach the residents how to manually make braided strings and ropes and woven mats out of the junk food wrappers, sachets, and foil wrappers collected from community schools and sari-sari stores.”
“Those ropes are the base materials for JunkNot’s upcycled products, and we buy the materials from them,” Garcia narrates. With pieces of reclaimed wood from old houses working as frames, the braided strings made of plastic waste are weaved into chair seat or back rest.
Aside from plastic residual waste mitigation, JunkNot! also advocates for community empowerment.
Most of Junk Not’s products are handmade by a community of women from Cavite and Laguna. “Junk Not provides a means of livelihood for women by buying the raw materials from them,” Garcia shares. JunkNot! also has a training and development program for these communities, in addition to the percentage of sales proceeds that they give back to the community. A pilot community in Taal Volcano was provided with workshops and programs sponsored by the Taal Volcano Protected Landscape (TVPL) of the Department of Environment and Natural Resources (DENR). JunkNot! is also adopting communities to ensure the sustainability of their livelihood.
With junk food wrappers, sachets, foil wrappers, water hyacinths, screws, magazines, and reclaimed wood, JunkNot! is investing on numerous creative ways to transform regular and everyday waste into eco-creative products. The enterprise showcased their upcycled furniture, home and fashion accessories in the 63rd edition of Manila FAME under The Artisans Village-Laguna Pavilion and the OTOP Marketplace.
The Artisans Village is a partner province program that aims to help regular and new Manila FAME exhibitors market their products in the global export scene. It is organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Department of Trade and Industry (DTI), in partnership with LGUs (local government units) and different DTI regional and provincial offices that share CITEM’s aim to promote island crafts and celebrate Filipino craftsmanship.
Stanley Ruiz, one of the Rising Asian Talents at the March 2016 Singapore edition of MAISON&OBJET Asia, comes back to Manila FAME for its April 2016 boutique edition.
Industrial designer Stanley Ruiz is currently collaborating with 10 exhibitors from Pampanga, Cebu, Davao, Negros Occidental, and Metro Manila to develop functional, stylish, and commercially viable lighting products. Together, they are exploring the themes of post-industrial design and Philippine heritage taken on a more modern-day level.
At the same time, Stanley is working with respected Philippine designers Nina Santamaria and Ito Kish for one of Manila FAME’s highlights this April: the Spring Forward special setting, which will showcase the three designers’ products, along with several Filipino manufacturers’ finely crafted seasonal indoor and outdoor product collections for the home. In particular, Stanley will be designing light and home accent pieces to complement the Spring-themed presentation.
Stanley, who took up Industrial Design in UP Diliman, discovered his passion for designing when he was a student. After learning about materials and the essentials of design and being able to apply what he learned, he embraced his major and began taking on designing projects for small and medium enterprises in the provinces while still studying in the early to mid-2000s. His efforts eventually paid off, and so he decided to work in the design industry.
As a designer, Stanley has limitless sources of inspiration. He gets ideas from everyday life, local industries and materials, and nature to name a few, and he transforms them into clever and exceptional design patterns. He shares some pieces of advice to other aspiring young designers: “Take it seriously, explore on your own, think outside of the bounds of the academe, read a lot—not only about design, but other disciplines like music, film, arts, social sciences because these all come into play eventually. It’s not only about being good at drawing, colors, or computer software. There is a lot that you can apply if you know the world more. So, travel—just expose yourself. That’s what I did.”
Today, Stanley is an internationally awarded designer who owns his own studio in Manila, the Estudio Ruiz Design Consultancy. Some of the awards and recognitions he has received include being listed by New York-based Surface Magazine as one of the Avant Guardians of 2010, getting the Bronze Award at the A’ Design Awards in Italy in 2013, and receiving the Outstanding Asia Talents award at the Bangkok International Gift Fair in 2014.
In spite of his accomplishments in the global design scene, Stanley continues to return to Manila FAME. “I love Manila FAME because this is the venue for local companies to show their prowess. It’s actually a showcase of real industry—what our resources are, who we are as a people, and what our crafts are all about, which are basically part of our culture,” he said.
Stanley has been participating in Manila FAME for six editions now as a product specialist, creating product designs for Philippine manufacturers under the Center of International Trade Expositions and Missions’ (CITEM) Design for Exports Program, which aims to assist Philippine manufacturers in creating globally competitive products with design support from some of the country’s top design experts.
“We get fulfillment out of it, like collaborating with companies. I learn from them. I was able to impart some of my knowledge with them to come up with some new products for their collections. In fact, that’s one of the main goals of my design studio here in Manila: to be able to contribute to the local design landscape. And by doing these consultancy projects, I think I’m partly on my way to achieving my goals,” said Stanley.
At the October show edition of Manila FAME last year, Stanley worked with Filipino visual artist and sculptor Jinggoy Buensuceso and Philippine-based Japanese designer Wataru Sakuma to create the northern lights-inspired installation titled, Aurora—A Light Imprint. Inspired by the ‘Aurora Borealis,’ the dreamy natural lights spectacle in the northern hemisphere, the ingenious display was made of over 20,000 chain-linked colorful glow sticks hanging from the ceiling.
The 63rd show edition of Manila FAME, the Philippines’ premier design and lifestyle event, is scheduled on April 21-24 at the World Trade Center, Metro Manila, Philippines. The trade show is organized by the Center of International Trade Expositions and Missions (CITEM), the export promotions agency of the Philippine Department of Trade and Industry (DTI). For more information, please visit www.manilafame.com.
Manila FAME, the country’s premier design and lifestyle event, returns to its April season to bring the global trade buyers to the optimal buying cycle at the World Trade Center in Pasay City on April 21-24. For its 63rd show edition, the trade fair evolves into a boutique show featuring a more sophisticated, more exclusive and tightly curated show.
With the theme “Iridescence,” a portrayal of the colorful character of the design and lifestyle event of Asia, Manila FAME will headline an ever-growing showcase of export-quality Philippine designer pieces for the home, holiday, and fashion sectors in a well-coordinated boutique setting. It is organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI).
“Manila FAME is more than just a trade fair. It is a journey of discovery of globally responsive products that celebrate color and style under one roof. Buyers who visit Manila FAME on a regular basis always comment that they enjoy and benefit from the multi-dimensional experience that only Manila FAME offers,” said Rosvi Gaetos, the executive director of CITEM.
Spring Forward and Y’ARI are Manila FAME’s special highlights this April under CITEM’s Design for Exports program, a multi-tiered and multi-faceted assistance program which provides Philippine exporters, manufacturers, and designers with a full range of design and product development services. The program brings together both local and international designers and business experts, as well as both young and seasoned industry players to create finely crafted products in the home and fashion sectors designed for the global market.
Spring Forward will showcase handpicked local creations from the country’s craftsmen, artisans, and young designers. Furniture designer and interior design consultant Ito Kish will ‘reimagine’ the season of renewal through a symphony of greens and hanging light bulbs, brought together by solid black marble table tops that puts focus on the versatility and the potential of Philippine products.
Y’ARI will highlight the intersection of artisanal production in various Philippines villages and the interventions used to modernize this production, with Marian Roces as lead curator. The exhibition will showcase textiles, accessories, and ornaments crafted from native materials such as piña silk, beads, pearls, and gold to convey the level of quality that is being matched by modern transformations. With a haute design concept on hand, the exhibit will depart from typical trade show approaches.
Trade buyers and visitors will also get to experience the Philippines’ distinct character and rich inventory of traditions and talents through The Artisans Village, which aims to protect, preserve and promote the arts and crafts of the islands. It aims to celebrate the work of local artisans and master craftsmen highly skilled in weaving, wood carving, metal forging, and other various forms of traditional crafts.
As in previous Manila FAME show editions, Red Box will continue to inspire design enthusiasts with an inspirational showcase of fresh home and fashion ideas. Red Box is a design development that continues to develop junior designers through an ongoing talent and development and mentorship program. For the April 2016 edition, Red Box will feature the iconic designs of junior designers Joseph Rastrullo and Rachelle Dagñalan who will develop a conceptual display based on Manila FAME’s theme “Iridescence,” under the mentorship of Budji Layug, the creative director of Manila FAME.
The presence of OTOP (One Town, One Product) manufacturers will once again highlight handcrafted products made by skilled Filipino craftsmen from various local communities. It is a project of the DTI-Bureau of Domestic Trade Promotions (DTI-BDTP).
Manila FAME will coincide with the celebration of Design Week Philippines (DWP), which fosters connections between creative industry practitioners and design enthusiasts in an interactive sharing of knowledge, ideas, and trends.
Now on its 9th bi-annual staging, Design Week Philippines will provide “the richest, most exciting, most meaningful ways to group, gather, and bond people.” The theme for April 2016 is “Connection” which refers to the creative attempt to bring together people from diverse backgrounds and culture to interact and share their creativity with each other, with Intramuros as DWP’s first design district.
Manila FAME is the second-longest running trade show in the Asia Pacific. It is the only trade event in the country approved by the Union des Foires Internationales (UFI), or the Global Association of the Exhibition Industry, a Paris-based association of trade fair organizers founded 90 years ago in Milan, Italy on 15 April 1925.
For more information on Manila FAME: The Boutique Edition, interested parties may visit the official Manila FAME website at www.manilafame.com.