Manila FAME, the country’s premier design and lifestyle event, will highlight unique Filipino craftsmanship and the age-old weaving traditions of the Philippines in special installations called “Weaves of the Philippines” at the SMX Convention Center, Mall of Asia Complex in Pasay City on March 14-17.
A developmental partnership between the Garments and Textile Industry Development Office (GTIDO) and the Center for International Trade Expositions and Missions (CITEM), “Weaves of the Philippines” highlights the versatility, viability, and global competitiveness of Philippine craftsmanship through live demonstrations and eyecatching textile installations.
“It is with pride that we present these special installations that feature the country’s artistic tradition of weaving which dates back to the pre-Hispanic times. This tradition has earned its place not only in the country’s culture and history but also in the local fashion scene as well,” said CITEM Executive Director Rosvi Gaetos.
Live demonstrations of traditional weaving, juxtaposed with contemporary display installations, will give Manila FAME visitors an insight into the cultural narrative of the country’s weaving heritage. The country’s traditional weaves are given a contemporary spin in a unique collaboration among local designers, manufacturing companies, and the weaving communities.
The special installations will showcase the Piña of Aklan, Abel of Ilocos Sur, T’nalak of the T’boli, and tikog mat of Samar. Installation artist Patty Eustaquio, interior design duo Vernice Songco and Marga Espiritu, accessories designer Natalya Lagdameo, and interior designer Rossy Yabut-Rojales have collaborated with local manufacturers and weaving communities to give the country’s traditional weaves a contemporary spin.
Manila FAME is a global platform for the country’s small and medium enterprises (SMEs), which features certified, export-quality products such as furniture and furnishings, holiday gifts and décor, garments, and fashion accessories designed and crafted in the Philippines for the global market. It is the second longest-running trade show in the Asia Pacific, and is the only trade event in the country that is approved by UFI (Union des Foires Internationales), the Global Association of the Exhibition Industry.
The 59th edition of Manila FAME will be a colorful showcase of the country’s best and most innovative products, set to take center stage at the SMX Convention Area, Mall of Asia Complex in Pasay on March 14-17.
Inspired by the Filipino’s identity of being festive people, there will be a special holiday setting at the Manila FAME under the Red Box Holiday and Gifts, which aims to put on display export-quality holiday décor and local ornaments in a whimsical holiday setting, under the creative direction of Manila FAME Creative Director Budji Layug.
Organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), Manila FAME is a bi-annual showcase of certified, export-quality products such as furniture and furnishings, holiday gifts and decor, garments, and fashion accessories crafted in the Philippines for the global market. Red Box is CITEM’s design development program which introduces a fresh batch of Filipino designers who are matched with local manufacturers to create innovative products that reflect their unique design sensibility.
“The Philippines is considered as one of the countries with the merriest and most number of festivals celebrated every year. At Manila FAME,our aim is to establish our local arts and crafts industry as a reliable source of gifts and decorative pieces, crafted with soul and from the heart,” said Rosvi Gaetos, CITEM Executive Director.
A new set of designers will provide product development assistance to local manufacturers to create export-quality holiday products. Young designers Mansy Abesamis and Kath Mitra have collaborated with Budji Layug for the Red Box Holiday and Gifts program to help local manufacturers in showcasing their finely crafted holiday products to local and foreign buyers in a special setting.
The Red Box program aims to position the country as a go-to destination for design-savvy and innovative products made by talented Filipino craftsmen whose work are on a par with world standards. It also covers the following categories: Home, Fashion, and the One Town, One Product (OTOP), with each having its own scenography at Manila FAME, highlighting the potential of the Philippine export industry in the grassroots levels.
Manila FAME is the second longest-running trade show in the Asia Pacific and the only trade event in the Philippines approved by the Union des Foires Internationales (UFI), the Global Association of the Exhibition Industry.
Design industry practitioners and design aficionados are gearing for a two-day intensive yet inspiring encounter with the country’s – and even the world’s – key personalities in the creative industries in the forthcoming Design Talks slated at the SMX Convention Center, Mall of Asia Complex in Pasay City on March 14-15.
A potent avenue to gain insights and inspiration from the knowledge and experiences of design icons from here and abroad, Design Talks is the banner event of Design Week Philippines, a multi-faceted platform that brings together creative visionaries from diverse backgrounds and disciplines in a series of programs and events that celebrate design and artistry.
Invited speakers for Design Talks include graphic designer and illustrator Dan Matutina, advertising bigwig Merlee Jayme, architect Paulo Alcazaren, and Shanghai-based ‘starchitect’ (star architect) and designer Lyndon Neri.
The Design Talks will be divided into two tracks: Good Design + Communication and Good Design + Business. The first track, set on March 14 at the SMX Convention Center Meeting Rooms 7-8, will focus on the intersection between using design and the communication tools and technology to engage the end-users. The second track, set on March 15 at SMX Convention Center Meeting Rooms 7-9, will attempt to find a balance between design and business, and how to find the middle ground between the two.
Dan Matutina was recently awarded the Art Directors Club Young Guns Award for 2013 (Year 11). He is the co-founder of Plus63 Design Co., a design studio that creates brand identities and strategizes communications, as well as design and illustrate for print and web. He has co-directed commercials, designed short films, made maps, created lamps and sculptures, and even “designed food.”
Merlee Jayme was executive creative director for BBDO Guerrero before starting her own agency, DM9 Jayme Syfu, almost seven years ago. Prior to BBDO, she was vice president and executive creative director of ACE SAATCHI & SAATCHI. As chairman and CCO of DM9 Jayme Syfu, a DDB Worldwide affiliate, her creative shop has been ranked the Philippines’ no. 1 in the 2010 Campaign Brief Asia Ranking and was awarded the very first Campaign Asia Pacific Creative Agency of the Year for the Philippines 2012.
Architect Paulo Alcazaren is director of PDAA Design International with offices in Manila, Singapore and Kuala Lumpur; and principal of the professional design firm PGAA Creative Design. He has received recognition from the Singapore Institute of Landscape Architects Design for his work at Hong Kah Town and the British Club. He also received the Alab ng Araya from the National Commission for Culture and the Arts for his article series on design. He was former president of the Philippine Association of Landscape Architects.
Multi-awarded designer and architect Lyndon Neri is Wallpaper* Magazine’s 2014 Designer of the Year. His design firm is an interdisciplinary international architectural design practice that was selected as one of the Design Vanguards by Architectural Record (US) in 2009, won AR Awards for Emerging Architecture 2010 by Architectural Review (UK), and was the INSIDE Festival Overall Winner in 2011. In 2013, Neri was inducted into US Interior Design Hall of FAME with wife and partner Rossana Hu and was selected as AD 100 top talents in architecture and interior design by Architectural Digest China.
As it features notable personalities in the creative industry, Design Talks creates opportunities for like-minded design specialists to exchange ideas, increase knowledge, encourage collaboration, and expand design networks.
Positioning the Philippines as Asia’s design destination, Design Week Philippines has become a national agenda that nurtures the creativity and design capability of the Filipinos to usher in trade opportunities. Proclamation No. 277, signed by President Benigno S. Aquino III on October 20, 2011, declares the third week of March and October of each year as Design Week Philippines.
Aside from Design Talks, the other components of Design Week Philippines are Creative Environment (local creative communities and urban development initiatives), Design Tours (special tours around Metro Manila’s design destinations), and Food and Art Festivals(celebration of design through the five senses).
For its 59th edition, Manila FAME takes Filipino craftsmanship to the next level as it showcases the work of the country’s emerging creative talents and local artisans from various regions across the Philippines. This collaboration will be under the Red Box One Town, One Product(OTOP) scenography at Manila FAME slated at the SMX Convention Center, Mall of Asia Complex in Pasay City on March 14-17.
Spearheaded by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), Manila FAME is the premiere design and lifestyle event of the country that showcases certified, export-quality products such as furniture and furnishings, holiday gifts and decor, garments, and fashion accessories crafted in the Philippines for the global market. It has nurtured and promoted up-and-coming designers and manufacturers in the global market.
“For this edition of Manila FAME, we are yet again collaborating with both seasoned and new designers to put the spotlight on fresh and contemporary techniques and interpretations that define the country’s design sensibilities,” said CITEM Executive Director Rosvi Gaetos.
A program of the Bureau of Domestic Trade (BDT), OTOP is an effective platform to demonstrate local design skills, techniques, and materials. It aims not only to provide small and medium enterprises(SMEs) with product development assistance but also to inspire people with success stories of these promising business undertakings – from how the local artisans carefully gather and collect raw materials to how they painstakingly transform them into finely crafted creations that speak of beauty, quality, and durability.
Through the Red Box OTOP, a collective of emerging designers and promising Philippine-based SMEs will collaborate to present to the local and international community what Filipino craftsmanship is all about. In this special setting, local products from select regions will be unveiled, showing the potential of the Philippines as a reliable source of finely crafted products.
Under the mentorship of Manila FAME Creative Director Budji Layug, six emerging designers will provide assistance to these local small and medium enterprises (SMEs), including home designer Leah Sanchez, industrial designer Rachelle Dagñalan, Vernice Songco and Marga Espiritu of Bungalow 300, and Bong and Rossy Rojales of Heima.
The Red Box program aims to position the country as a go-to destination for design-savvy and innovative products made by talented Filipino craftsmen whose work are on a par with world standards.
Aside from OTOP, the Red Box program includes the following categories: Fashion and Holiday and Gifts. Each category will have its own scenography at Manila FAME.
Twelve fashion designers on the rise will present new collections of design-forward apparel and accessories that bring a new twist to ‘Urban Resort’ wear at the Red Box setting in Manila FAME this March 2014. This 59th edition of the trade event will be held on March 14-17, 2014, at the SMX Convention Center, Mall of Asia Complex, Pasay City, Metro Manila.
Manila FAME is the country’s premiere design and lifestyle event that showcases certified, export-quality products for home, holiday and gifts, fashion, and arts, and crafts crafted in the Philippines for the global market. This is held twice a year and organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Department of Trade and Industry (DTI).
The Red Box (for Home and Fashion), CITEM’s design development program, aims to harness Filipino creativity through the use of indigenous materials to produce innovative export products. Under the Design for Exports program, Red Box continues to nurture a new corps of designers and artists who work hand-in-hand with local manufacturers to bring Philippines artisanship to the fore-front in the global market.
“The international and local trade buyers of the 59th Manila FAME will witness a bolder line of apparel and accessory designs that typify tropical wear. In fashion, this design trend means creating a refreshing look from an innovative blend of tradition and modernity in terms of style, shape and form. This will create a unique brand that is internationally distinct, but which will undeniably be identified with the Philippines,” said Ms. Rosvi C. Gaetos, Executive Director of CITEM.
Buyers and visitors of Manila FAME can expect to see a wide assortment of one-of-a-kind apparel, wearables and accessories made from indigenous materials executed into modern styles. The latest collection to be showcased are Rencie Santos’ Nu-cast and shellcraft accessories with Floreia and J.E.R. Shellcrafts, Earl Gariando’s brassand- foil fusion accessories and bags with Kilus Foundation, Martha Rodriguez’s leather-‘yakan’ bags with Chelsi Leathershop and Austolia Jewelry Arts, Sheila Damaerio’s Mother-of-Pearl miniauderies with Hannah’s Handicraft, Angela Angeles’ elegant jewelries and clutches with Crystal Seas, Neil Felipp’s raffia-snakeskin bags with Ferimar and Jaggy Glarino’s metal jewelry with Alchemista.
Red Box Fashion will also feature apparel designers, who transformed indigenous fabrics into trendy resort wear, including Yves Camingue, Rei Escario, Jaggy Glarino and Renan Pacson. Two footwear designers, Joco Comendador and Ronald Ramiro, on the other hand, will showcase arresting footwear designs using local leather, wood and recycled foil materials.