The ASEAN countries are now in full-scale preparation for the highly-anticipated ASEAN Master Craft Design Festival which will reveal the revolutionary crafts developed by the Master Craftsmen of the region.
Inspiring new designs and progressive applications of native materials and traditional techniques are up for public viewing at the upcoming Festival, to be held concurrently with design and lifestyle event Manila FAME on October 20-22, 2016 at the World Trade Center and the Philippine Trade Training Center in Pasay City.
A key component of the festival is an exhibit dubbed “ASEAN Crafts to the World”, which will stage the first collection of crafts developed through the project “Improving the Current Status of ASEAN Mastercraft Designers.”
The project, initiated by the ASEAN Handicraft Promotion and Development Association (AHPADA) and PHILSMED’s Chair, Dr. Mina Gabor, was endorsed by the National Commission on Culture and Arts (NCCA) through the Department of Foreign Affairs (DFA) and funded by the ASEAN – Republic of Korea Future Oriented Cooperation Program. Its thrust is to “strengthen and enhance the use of design in reinforcing cultural identity in design development, merchandising, packaging, and marketing of ASEAN products by supporting and sustaining the Master Craftsmen in the region.”
New home furnishings, gifts and housewares, garden accessories, and fashion merchandise by the first group of ASEAN Master Craftsmen Roselyn Long Lah (Malaysia), Al Valenciano (Philippines), Lim Masulin (Indonesia), Truong Phi Duc (Viet Nam), and Rush Pleansuk (Thailand) will be the highlight of the exhibit curated by Indonesian architect Cosmas Gozali. To date, 103 new craftsmen have been trained in the five ASEAN countries.
The Master Craftsmen from the second set of ASEAN countries Brunei, Cambodia, Laos PDR, Myanmar, and Singapore will observe the exhibit and prepare for the project’s next phase which will then feature their collection of crafts.
For more information on the ASEAN Master Craft Design Festival and the ASEAN Crafts to the World, contact Ms. Oly Delos Santos on mobile number +63 918 929 3103. For Manila FAME, visit http://www.manilafame.com.
Manila Wear will unveil its Bridal Wear collection at the 62nd edition of Manila FAME on October 15-18 at the SMX Convention Center, Pasay City.
On its 8th edition, Manila Wear will showcase a collection of finely crafted bridal wear to promote the Philippine traditional craftwork such as handloom, weaving, beadwork, among others in designers’ pieces that are both ethereal and feminine. Manila Wear’s collective designers are set to capture what the local fashion is all about: Filipino and global at the same time.
“Bridal wear has become a staple merchandise for the local fashion industry. A country with a rich wedding tradition, the Philippines records a daily average of 2,000 nuptials, generating a positive shift in the country’s wedding business,” said Center for International Trade Expositions and Missions (CITEM), Executive Director Rosvi Gaetos.
The Bridal setting features a Blush motif that will set out a palette of an all-white and barely-there shades. It is a collection of timeless and romantic bridal wears, accenting classic lines and pleating with hints of Victorian-bold construction, feminine cuts meant to show-off figures, elaborate beadwork, lacey insets and panels, soft and tactile constructions, intricately embroidered, and ornate patterns in voluminous silhouettes.
Under the central theme Blush, the Iconoclash (the clash of icons) is a bridal wear exhibition that mirrors the different generations’ design principles, inspiration, and aesthetics. It is where masters of the romantic trends of the past meet the iconoclastic design principles of the young. Iconoclash will feature the creative works of the The Millennials (Happy Andrada and Joel Escober), The Breakthroughs (Jaggy Glarino, John Herrera, and Tony Evan), and The Masters (Rhette Eala, Randy Ortiz, Rajo Laurel, and JC Buendia).
“The Philippines has a large wedding industry. It’s a very good idea that Manila FAME is now having this Bridal setting, as this would bring the local bridal industry to the next level,” said fashion design master JC Buendia.
Manila Wear’s individual booths will house seasoned designers and the new generation of fashion talents who will present a fresh take on contemporary trends in the local and the global market.
Organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), Manila FAME features finely selected furniture and home furnishings, holiday gifts and décor, and fashion accessories designed and crafted in the Philippines for the global market. It continues to inspire with a strong statement on what is design-forward, popular, artisanal, and soulful.
Manila FAME is the second longest-running trade show in Asia Pacific and the only trade event in the Philippines approved by the Union des Foires Internationales (UFI), the Global Association of the Exhibition Industry.
October 15-18 at SMX Convention Center
Manila FAME, the country’s most anticipated bi-annual design and lifestyle event, sets in motion another edition of bringing creative and design-forward home and fashion products to the global market.
The second longest-running trade show in the Asia-Pacific, Manila FAME expands its role in presenting the portraiture of Philippine ingenuity through two new event highlights: The Artisan Village and the ARTBLOCK.
Featuring the arts and crafts of Albay, Cagayan Valley, Laguna, Davao Region, and the natural fibers of the Philippines, The Artisan Village upholds the genius loci of each community, town, or city — the moving spirit behind the country’s skilled artisans and master craftsmen whose hands work with exceptional ease and expertise in weaving, wood carving, metal forging, marquetry, and in so many other forms of traditional crafts.
The Artisan Village essays the quest for craft promotion and revivalism to inspire local government units to embrace the concept and thereby establish centers of craft excellence in their communities.
ARTBLOCK brings together leading Philippine galleries for a special showcase of contemporary art, highlighting the exceptional talent of Filipino artists, carefully selected from the roster of each participating gallery.
ARTBLOCK in the Manila FAME aims to develop cultural exchanges with other art markets such as Singapore, Malaysia, Hong Kong and Basel, and set the stage for Philippine Art in the global lifestyle circuit.
Under the creative supervision of German product specialist Detlef Klatt, The Manila Gusto Gallery: In Pursuit of Pleasure is more than just a neo-baroque-inspired special setting — it is an ornate, lavish, and exuberant collection that promises to awaken the senses with its fanciful mix of the modern and classic styles. The florid ornamentation and luxurious attention to detail is an enticement, a visual and tactile invitation to be bold, to seize life’s precious moments, and to create significant connections. Frolicking with black and white, and infused with layers of gold, the Manila Gusto Gallery celebrates a life in pursuit of pleasure, an ode to the life well lived. The 21 local companies sharing their collection for the Manila Gusto Gallery are: Asia Ceramics, Basket and Weaves, Bon-Ace, Chanalli, Chrysara, CSM, Dekokraft, Fae Decorcrafts, Gyrma Import Export, J.E.R. Shellcraft, Joami International Trading, Manila Precious Moments, MCCA, Marykel, Navidad Crafts Export Corporation, Obra Nicolas, P&B Valises, Peter and Paul, and Philippines Treasures, Prado, and Sarilinlikha Novelties.
On its 8th edition, Manila Wear features a Bridal Setting that will exhibit bridal apparels and wearables. Manila Wear also unveils a fresh take on contemporary trends by seasoned designers and the new generation of fashion talents in order to woo foreign buyers to their brands.
The country’s leading designers Rhett Eala, Randy Ortiz, Rajo Laurel, and JC Buendia will showcase timeless and romantic bridal gowns, along with millennial and breakthrough designers who will present a distinct collection of wedding dresses.
HYBRID, an art and design group composed of Jinggoy Buensuceso, Wataru Sakuma, and Stanley Ruiz collaborate on an installation that fuses light and time to form an enchanting 3D imprint mid-air that mimics the colors of the Aurora Borealis. This installation is made in celebration of United Nations’ proclamation of 2015 as the International Year of Light and Light-based Technologies to bring to life Filipino creativity and imagination through a unique interpretation of light.
CITEM strengthens its commitment to developing and nurturing globally competitive Philippine micro, small and medium-sized enterprises (MSMEs), exporters, designers, and manufacturers as Manila FAME serves as an MSME incubator.
The One Town, One Product (OTOP) program features select small and medium enterprises (SMEs) that make use of the country’s indigenous raw materials and local skills and talents. Upholding the global competitiveness of Philippine products, the OTOP program of the Bureau of Domestic Trade (BDT) of the DTI is a priority project of the government to promote entrepreneurship and job creation in the country’s various regions.
NeoTextiles Philippines continues with a vibrant showcase of textiles that marries the age-old weaving tradition of ethnic communities with modern and innovative 21st century techniques.
Red Box is a designer development program which aims to nurture the next generation of Philippine designers. Red Box works with emerging talents by matching them with local manufacturers to create fresh concepts that reflect their unique design sensibilities.
Red Box Design Talents is a platform to discover and nurture young designers. 14 finalists handpicked from over 140 aspirants by a high-caliber jury of design professionals under the mentorship of celebrated design icons Budji Layug and Lulu Tan-Gan were thoroughly immersed in a unique design and development process and close collaboration with manufacturers. The result is a renewed understanding and intimate knowledge of the process of design, material and craft techniques.
Designers Lilianna Manahan, Joseph Rastrullo, and Rachelle Dagñalan, who have been part of the Red Box Program since 2013 and are continuing their design journey as the country’s next generation of designers.
For the October 2015 edition, the three designers are given the freedom to create and curate individual spaces reflective of their design aesthetic. The showcase provides a glimpse into their growth as designers, individually and collectively.
International Exhibitors Pavilions
The International Hall houses companies from India, Indonesia, Hong Kong, Korea, Malaysia, and Taiwan carrying fashion items, furniture and furnishings, home décor, gifts, and premiums. Taiwan will introduce 60 brands under its Taiwan Excellence brand. These participating countries recognize the huge potential of the Philippine consumer market and are ready to tap the vast opportunities offered by the country’s growing affluence.
Parallel Event: Design Week Philippines
Design Week Philippines is a multi-faceted platform that brings together creative visionaries from diverse backgrounds and disciplines in a series of programs and events that celebrate design and artistry. It has its roots from Proclamation No. 277 signed by President Benigno S. Aquino III on October 20, 2011, where he declares the third week of March and October of each year as Design Week Philippines. It has thus become a national agenda that nurtures the creativity and design capability of the Philippines to spur innovations directed towards ushering in of trade opportunities, and positioning the Philippines as Asia’s design destination.
Design Week Philippines has three components—Design Talks, Design Tours, and Creative Environment—that will be held inside and outside of the SMX Convention Center in the duration of the event.
Design Talks, the key thought platform on design and creativity, masters and industry movers from various creative industries will flesh out the key values of the maker culture in a three-module forum to provide insight towards the co-creation of a better future.
Design Tours journeys north of Manila to highlight Pampanga as more than just the culinary capital of the country. It will take Manila FAME VIBs (very important buyers) and special guests to Pampanga to witness age old living traditions.
Starting this edition, Design Week Philippines will be rolled-out to key cities in the Metro through Creative Environment to reach an even broader audience and bring together a diverse group of design enthusiasts that encourages dynamic meet-ups and exciting encounters with members of the creative class.
For the Creative Environment component, The Design Week Philippines partners with Animation Council of the Philippines, Inc. (ACPI) and SMX Aura for the celebration of Filipino Talent in the field of animation as they hold Animahenasyon 2015: 9th Philippine Animation Festival on 15-16 October 2015.
2680 F.B. Harrison Compound tenants The Henry Hotel, Atelier of Mr. Jojie Lloren, Artelano 11 and Avellana Art Gallery likewise opens their space exclusively for select Manila FAME guests and buyers on 16 October 2015 for “Conversations at 2680 F.B. Harrison Compound,” a curated event where design, art, architecture and fashion intersect.
The Asia Cosplay Meet Philippines, organized by the Norman Goss Training Services in cooperation with Asia Cosplay Meet main organizer Singapore Cosplay Club and in partnership with Intramuros Administration, is set to select a three-person cosplay team that will represent the country in the upcoming Asia Cosplay Meet 2015.
Hallmark of Philippine Design Excellence
Since its inception in the early 80s, Katha Awards has been distinguished as an important hallmark of Philippine product design excellence and innovation. It is an emblem and statement that seeks to inspire and challenge exporters and designers to constantly create and develop original designs for furniture, home décor and furnishings, holiday décor and gifts, and fashion complements relevant in the global market.
The major categories of Katha Awards are Best Product Design (Furniture, Houseware/Furnishings, Holiday Décor and Gifts, and Fashion), Best Booth Display, and an Eco-Design Award as a special citation. The four major product categories are Furniture, Houseware/Furnishings, Holiday Décor and Gifts, and Fashion.
Organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), Manila FAME, held at the SMX Convention Center in Pasay City, features finely selected furniture and home furnishings, holiday gifts and décor, visual arts, health and wellness products, and fashion accessories designed and crafted in the Philippines for the global market.
The Center for International Trade Expositions and Missions (CITEM) is now accepting applications for space for the 62nd edition of Manila FAME, The Design and Lifestyle Event, scheduled on October 15-18, 2015, at the SMX Convention Center, Pasay City, Philippines.
Manila FAME: A prime venue for business matching and networking
The design and lifestyle event in the Asia-Pacific region, Manila FAME provides a dynamic business matching venue and a sourcing experience that is design-forward, inspirational, and meaningful. “Manila FAME is a good place to build an SME’s presence and a powerful platform for expanding customer base. It is where business owners learn more about the industry—where it is heading, which way to take their business,” said CITEM Executive Director Rosvi C. Gaetos. She also added that the trade show’s visitors and buyers are motivated and interested in the products that the country offers; many of them are eager to make transactions on the spot.
Top global retail chains for home and lifestyle products source at Manila FAME
The trade show’s buyer and visitor profile covers an impressive list of retail chains and a wide range of professionals that come from different parts of the globe. Companies sourcing at Manila FAME include ADEO Group, BENELIC Co. Ltd., Comercio de Artigos de Moda Salsa Ltda, Crate& Barrel, El Corte Inglés, Elizabeth McAlpin Inc., GARANT Group, Haans Lifestyle, Kika Style Inc., La Maison d’Ivoire, LuLu Group International, Napa Home and Garden, ŐZARTAŞ AVIZE, Ralph Lauren, Royal Palace Group, and Target Corporation.
CITEM is passionate about nurturing SMEs
CITEM initiates capability-building programs in business, production, and design that help Philippine SMEs to become at par with global brands. For the 62nd edition of Manila FAME, CITEM partnered with other government agencies and local government units, private entities, international and local experts, designers, industry players, and opinion makers, to assist SMEs in developing new top-quality products to showcase to the international market.
The Artisan Village, which is brought together through CITEM’s collaboration with the local government units of Albay and the provinces of Mindanao, the regional offices of the Department of Trade and Industry, regional manufacturers, and design specialists, is an exciting show feature that recreates the country’s heritage crafts and celebrates the skill of Philippine craftsmen. It will bring forward handmade products including abaca crafts, leather, jewelry and pearls, home products made of natural fiber, soap and other organic products from the madre de cacao plant, and traditional textiles.
With international and local design collaboration, Manila FAME brings back German designer and product consultant Detlef Klatt for a second edition of Tabletops 2.0. This time, Detlef combines his mastery of tabletops with a new collection for holiday décor dubbed as Celebrations. Homegrown companies like Asia Ceramics, Basket and Weaves, Bon-Ace, Chanalli, Chrysara, CSM, MCCA, Obra Nicolas, P&B Valises, Peter and Paul, and Prado, will create dramatic pieces that enliven the dinner table, while holiday décor companies Dekokraft, Femeen Crafts, Gyrma Import Export, J.E.R. Shellcraft, Joami International Trading, Manila Precious Moments, Navidad Crafts Export Corp., Philippine Treasures, and Sarilinlikha Novelties / Abaca Art Atelier of Manila will design decorations for the most important occasions.
Senior designers Jinggoy Buensuceso, Daniel Latorre-Cruz, Olivia d’Aboville, Stanley Ruiz, and Wataru Sakuma, collectively known as EPOCH, return to Manila FAME with a Light and Shadow installation that will surely be one of the show’s star attractions.
CITEM takes Philippine SMEs to the global market
CITEM is a prime mover in export marketing, spearheading official Philippine participation in overseas trade fairs and high-profile promotional activities for the home and lifestyle industry. Last May, CITEM successfully led a delegation of five furniture and home décor companies to the International Contemporary Furniture Fair (ICFF) that was held in New York, USA. BON-ACE, ITO KISH, KENNETHCOBONPUE, TADECO Home, Triboa Bay Living, and Vito Selma presented their collections to the ICFF guests who were eager to learn more about Philippine products and establish partnerships with the designers and manufacturers.
In August 15-19, CITEM will bring a group of Philippine home and lifestyle companies at the much anticipated NY NOW, which will be held in New York, USA. For 2016, CITEM is preparing a select group of local manufacturers to exhibit at Maison&Objet (Paris, France), which is slated on January, and at Ambiente (Frankfurt, Germany), in February. Other global trade fairs where CITEM brings Philippine brands are Fashion Philippines at International Fashion Showcase (London, UK) and Salone Internazionale del Mobile (Milan, Italy).
To learn more about exhibiting at Manila FAME, visit www.manilafame.com.
Manila FAME, the Philippines’ bi-annual design and lifestyle trade platform, is the only trade show in the country that is approved by the Union des Foires Internationales (UFI), the global organization for the leading trade show organizers, fairground owners, and major national and international associations of the exhibition industry. Manila FAME is owned and organized by CITEM, the export promotions arm of the Philippine Department of Trade and Industry (DTI).
Philippine-made dinnerware and table accessories were presented at The Manila Gusto Gallery curated by German designer Detlef Klatt for the International Food Exhibition (IFEX) Philippines last May. In the October 2015 edition of Manila FAME, Detlef teams again with Philippine companies to create a new collection that will take center stage as Tabletops 2.0.
Manila FAME’s recently concluded 61st edition featured selected furniture and home furnishings, holiday gifts and décor, and fashion accessories designed and crafted in the Philippines for the global market. The country’s trade platform for exports and design ran from March 13 to March 16, 2015 at the second level of the SMX Convention Center, Pasay City, Philippines.
Reinventing and broadening its sphere for this edition, Design Philippines gave visitors a whole new experience as it put together the latest collections from exhibitors and synthesized them in one bold curatorial presentation, capturing the latest trend in the lifestyle retail concept. Its grand ambition is to boost desires and ideas as catalysts for the next season’s merchandise collection.
Under the curation of Manila FAME creative director, Budji Layug, the Design Philippines scenography applied the concept of the apartment store – a concept in space planning where individually designed interiors center around the people occupying space – in showcasing select homegrown brands from Home, Fashion, and One Town One Product (OTOP) companies. These companies include Industria Home, Tara Designs, MCCA Industrial Corp., CSM Philippines, Schema, Chanalli, Cebu Fil Veneer, Asia Ceramics, Kenneth Cobonpue, Domicillo by Peter and Paul, S.C. Vizcarra, Shelmed Cottage Treasures, P&B Valises, JB Woodcraft, Maze Manufacturing, Filtra, Shell Arts, Basket & Weaves, Triboa Bay Living, Bon-Ace Fashion Tools, Vito Selma, Tadeco, Obra Cebuana, Venzon Lighting, Prado Filipino Artisans, Padi Outdoor, and A. Garcia Crafts.
From a resort/beach theme to a more rustic, home lifestyle and lastly, to an urban opulence, the evolution of style in the “apartment store” differentiated it from department stores or single brand corners because it virtually had the fingerprints of the designer all over the place where a guest can imagine using the product and can buy anything he sees. It provided greater drama and merchandising charm with less reliance on in-store inventory.
Manila FAME is one of the longest-running trade shows in the Asia-Pacific and the only trade event in the country approved by UFI, the Global Association of the Exhibition Industry.
Visitors will witness a different Design Philippines as it reinvents and broadens its sphere at the 61st edition of Manila FAME, the design and lifestyle event of the Center for International Trade Expositions and Missions (CITEM), slated at the SMX Convention Center in Pasay City on March 13-16, 2015.
The Design Philippines Scenography puts together the latest collections from exhibitors and synthesizes them in one bold curatorial presentation to capture the latest trend in the lifestyle retail concept. Design Philippines Scenography’s grand ambition is to boost desires and ideas as catalysts for the next season’s merchandise collection. This scenography is curated by Manila FAME’s creative director, Budji Layug.
In the same way that concept stores revolutionized the idea of retail stores by focusing on providing a consistent and carefully selected array of merchandise across a variety of product categories, this scenography applied the concept of the apartment store – a concept in space planning where individually designed interiors center around the people occupying space – in showcasing select homegrown brands from Home, Fashion, and One Town One Product (OTOP) companies.
The focus is strong on furniture, art and design that maintain or appreciate in value such that when warm rugs blend with the furniture so pronounced, it brings to mind a design universe. It is differentiated from department stores or single brand corners that an apartment store virtually has the fingerprints of the designer all over the place where a guest can imagine using the product and can buy anything he sees. It provides greater drama and merchandising charm with less reliance on in-store inventory.
“Whether contemporary design, rare vintage complements, art in private homes or even commercial spaces are applied, the purpose is the same: to create viable charismatic spaces that address the life lived within. Or simply put, creating the impression of a real home,” said Rosvi Gaetos, the Executive Director of CITEM.
Design Philippines is a branding initiative that positions the Philippines as a sourcing destination for products for the world market. It is a design movement that nurtures and celebrates the creativity and originality of a globally competitive and passionate community of Filipino designers and craftsmen.
Supporting the Philippines’ position as a sourcing hub for creative and design-forward home and fashion products, Manila FAME 2015, organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), features anew selected furniture and home furnishings, holiday gifts and décor, and fashion accessories designed and crafted in the Philippines for the global market in its 61st edition on March 13-16, 2015 at the SMX Convention Center in Pasay City.
CITEM founded Manila FAME initially as an event that only showcased locally made products. Through the years, it grew to the level of producing not only an event, but stories – stories of exporters and manufacturers, nurtured and developed by CITEM through its various programs such as Design Philippines, Red Box and Manila Wear. These stories continued to grow in numbers, continuously translated into products which promoted the perfect combination of innovativeness, technology and soul.
“Besides strengthening and developing skills and competencies of homegrown artists from different sectors, Manila FAME assists local exporters and manufacturers in establishing partnerships, generating export opportunities, and finally penetrating the world’s lucrative business markets,” said CITEM Executive Director Rosvi C. Gaetos.
Design Philippines, the industry brand for furniture and home furnishings, is curated by a Creative Team composed of seasoned designers from various sectors, brought Manila FAME to a higher level by taking exhibitors who embraced the brand building initiatives of CITEM, to participate in international trade fairs such as Salone in Milan, Italy, Maison ‘d Objet in Paris, France and Anuga in Cologne, Germany.
Red Box is a program which develops aspiring designers to penetrate the market. One such story is a group of designers who named themselves Epoch, began as young, unknown designers of functional items for companies 4 years ago and are now successful manufacturers themselves. Their story, The Return of the Epoch, will be featured in a special setting aptly called “ The Light & Shadow” lighting installation. Appropriately timed with the UN General Assembly proclamation of 2015 as the International Year of Light and Light-based Technologies (IYL 2015), it presents the collaboration of designers Stanley Ruiz, Wataru Sakuma, and Jinggoy Buensuceso with select companies to feature the growing sector of lamps and lighting.
Sure to draw fashion enthusiasts is Manila Wear, which will unveil Luxe fashion collections derived from a group of fashion designers who uses indigenous materials to create bespoke items. Manila Wear is a branding initiative which aims to position the Philippine fashion industry in the market.
Still aimed at promoting local exports in the world market, the Manila FAME International Hall brings together under one roof exhibitors from different countries, tapping the international as well as the local markets. It provides a fresh sourcing venue for trade buyers from around the world who come regularly to Manila FAME.
Fortifying CITEM’s commitment in upholding the global competitiveness of Philippine products, on the other hand, is the One Town, One Product (OTOP) program of the Bureau of Domestic Trade (BDT) of DTI, a priority project of the government to promote entrepreneurship and job creation in the country’s various regions. This edition, OTOP manufacturers will team up with designers to showcase latest collections from different regions.
Katha Awards, the hallmark of Philippine design excellence, will open the 61st edition of Manila FAME through the recognition of companies whose product designs and innovation combine the ideals of form and function. Katha Awards has sought to inspire and challenge Philippine exporters and designers to innovate and develop designs and products competitive and comparative to its counterparts in the world market.
For more information on Manila FAME, interested parties can visit http://www.manilafame.com or email firstname.lastname@example.org.